My chapter in Post-Memes: Seizing the Memes of Production (Punctum Books, 2018) edited by Alfie Bown and Dan Bristow, is called “The Meme is Dead, Long Live the Meme.” The essay aims to kill the Dawkinsian meme by showing that it has been supplanted by the internet meme. It hints at more than that, but that’s the big idea.